Hidden Kontext | Translator

Hidden KontextTranslator

English Claim⌄Choose a claim

HydratedType a beauty claim, or choose one from the dropdown.0/500

Speak and unlock the unspoken sensation inside

Speak and unlock the unspoken sensation inside

Type a beauty claim, or choose one from the dropdown.

Words get lost in translation, but your skin knows the difference.

This interactive prototype brings the sensory meanings of Korean beauty expressions to life. More expressions—and more ways to experience what translation leaves out—are on the way.